Why you shouldn’t use a tip menu
When I first entered the OF space, I didn’t realize how detrimental tip menus were to my monetization efforts:
I excitedly researched other girls’ tip menus on Reddit and opened up a blank Canva doc to make one myself. I categorized services into cute groups with fun names, and stressed over which prices I should assign each service. I picked out cute colors, a font I thought a man would be able to read (lol), and happily sent it anytime a fan asked what kind of services are offered.
I used that same tip menu for probably 6 months. Always sending it without question anytime anybody wanted to explore additional services. I had no idea there was anything wrong with that. How could there be? Everybody uses tip menus!
Until one day, I was looking at my user analytics and it dawned on me how silly this was from a business perspective. If some fans so clearly are able and willing to spend more…why not increase the price for them? I tested this theory out — and then I never sent out a tip menu ever again.
I’ll give you the tldr on why I don’t like tip menus: I like to price items based on what I think the fan is capable of affording, rather than a one-size-fits-all approach where everybody pays the same amount.
Tip menus are horrible for business
I’m not sure what your exact business breakdown is, but mine looks something like this:
A large amount of people spend some money (in the form of the monthly subscription)
A medium amount of people spend more money (in the form of inexpensive services or content)
A tiny amount of people spend a TON of money (in the form of expensive services)
There are some people who only ever pay $35 per month, and others who pay hundreds, sometimes thousands per month.
When you use a tip menu with pricing spelled out, you THINK you’re making it easier for guys to decide what to buy…but you’re actually preventing your ability to evaluate which of your fans have the ability to pay more, and price things accordingly.
OnlyFans is not Starbucks where the same drink has the same price for everybody. No no no. A huge part of my business model and the fact that the OF brings in so much money each month banks on the fact that some people are significantly more generous than others.
Every fan should not get the same price
Look at these two different fans below - do you really think it makes sense to charge them both the same amount of money for a service?
Fan 1 clearly has the means to pay more for services. Why would I charge him $100 for something, if I know he’ll happily spend $500?
How do you decide what pricepoint to give fans?
I have a baseline price that everybody initially sees the first time they ask about something. That price may increase in the future, depending on how that fan behaves when they have opportunities to tip or buy things. Whenever somebody asks about a service, I look at their past behavior and evaluate their spending capacity based on things like:
Do they tip generously and often?
Do they quickly rebook services?
Do they buy things quickly, with no hassle / negotiation?
All of the above are signals to me that this is a fan has the means to spend more if I were to ask.
How do I raise the price without it being suspicious?
Let’s say somebody recently bought a custom photoset of 8 photos for $100 and I want to see if I can get him to pay $200 for a custom instead. Rather than asking him to pay $200 for the same exact thing, I only raise the price if I’m able to attach something that feels new and better to the offer. Even if on the seller’s side, it doesn’t really make much of a difference.
It’s important that to the FAN it feels different, that way they don’t think you’re just hiking the price up for no reason. There are a lot of ways to make sure the service feels better or different. For example
Maybe because of how in demand you are, you can only do 1 of these per week, and you want it to be for him only.
Maybe you want to spend extra long working on it so that it’s perfect for him
Maybe you want to double down and do something special fetish wise just for him
Maybe you want to try something brand new you’ve never done before
Maybe the actual content itself really is more valuable (more photos / more minutes / more media / etc)
Maybe you’re going to step outside of your comfort zone because you trust him so much
As long as you can rephrase the service to be something new and different, a new price can be justified.
Raising prices takes intuition, and sometimes you’ll be wrong :)
Every fan is different, and they all have different limits on how much spending feels right to them. Because of this, you really have to develop an intuition on how much you can try raising your prices and how to rephrase similar services. You won’t always be right! But that’s ok, every conversation is a learning experience and you can always negotiate lower for less work/content if you realize you went too high.
You’ll never know unless you try :) some people pay $200 for the same thing that others consistently pay $1,200 for.
That’s all for today’s chat — hope you have a good rest of your day 💕
xoxo Kelly